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The Ask
Leverage Web3 technology to jumpstart the Citizen holiday sales funnel
The Answer
We built an Augmented Reality Snowglobe. The interactive experience was gamified to drive engagement which led to a 3D virtual try on carousel. The campaign was spread through Flowcode QR technology via TV, Print, Digital and OOH. Influencers spread the AR Snowglobe on social.
The Impact
- Brand Engagement Time of 52 seconds.
- Sales goals surpassed
- Holiday Cheer Spread
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